The real estate industry is constantly changing and evolving. If you want your business to succeed, you need to be using the latest and greatest marketing tools available. There are now several innovative marketing agencies in real estate. These agencies are changing the way realtors do business and helping them stay ahead of the competition. Here are the top five most innovative marketing agencies in real estate:
1. Appointment Hunters
Appointment Hunters is a new kind of marketing agency that helps realtors set and track appointments with potential clients. The app also allows users to create customized marketing materials, such as flyers and postcards, sent directly to clients.
It is suitable for companies that generate at least 100 leads per month. The software ensures that no business spends unnecessary time qualifying leads and that all interactions are promptly followed up.
The agency is one of the most innovative marketing apps in real estate because it helps companies increase their appointment conversion rate by up to 30%. In addition, it offers a wide range of customization options, which makes it easy for users to create marketing materials that are tailored to their specific needs.
The app also makes it easy for realtors to create custom marketing materials, which can be sent directly to clients. It uses white label appointment scheduling software to manage all of your real estate appointments in one place.
The use of the state of the art software allows the agency to provide their clients with an easy-to-use interface that helps them stay organized and on top of their game. All appointments are fully vetted to make sure they meet your specific needs and wants.
You can also see what type of marketing collateral is being sent to clients to ensure that it’s world-class quality.
Pros
- High conversions
- Attract more clients leading to increased sales
- Create custom marketing materials
- Enhanced lead quality
- Integrated appointment scheduling software
Cons
- Limited to the real estate industry
- It is a new app, so there may be some bugs
2. Chatter Buzz
Chatter Buzz is a digital marketing agency that can help you skyrocket your sales. The company creates thoughtful and creative digital campaigns that remove sales, marketing, and customer success barriers. Data drive their process to ensure that you get the most effective campaigns possible.
They have helped businesses of all sizes achieve their goals. Chatter Buzz has the perfect solution – an 800+ marketing tactical database that will help you make data-informed decisions and don’t guess about what tactics will work best for your business.
Its integrated business marketing approach help reinvests in efforts that have proven to grow businesses. The multicultural and multilingual team at Chatter Buzz is experienced in digital marketing, from SEO to social media to email marketing.
And because they understand that real estate is a local business, they have a network of over 1,000 agents and brokers who can help you get in touch with the right people. The company has been featured in Inman, Realtor Magazine, Housing Wire, etc.
It has served over 300 clients and received over 30 awards. This includes being named one of the top 25 companies to work for in 2018 and 2019. Realtors use Chatter Buzz to generate leads, build their brand, and grow their business. Since they are a full-service agency, you can trust them to handle your marketing needs – from strategy to execution.
Pros
- Chatter Buzz has a wealth of experience in real estate digital marketing
- The company offers a comprehensive service, from strategy to execution
- Chatter Buzz has an excellent reputation and has received numerous awards
Cons
- Services may be too comprehensive for some customers
- Some services are only available to customers in some geographic regions
3. Coffee & Contracts
Coffee & Contracts was started in 2019 by two entrepreneurs who saw a need for a real estate digital marketing agency that could provide quality services to clients at an affordable price.
The company has grown rapidly since its inception and now employs a team of talented professionals who are experts in their field. Coffee & Contracts offers a wide range of services, including website design, SEO, social media marketing, and email marketing.
This company is dedicated to providing excellent customer service and strives to exceed client expectations on every project. It offers all real estate tools and resources needed to succeed in the ever-changing digital world. The tools help build an impactful real estate brand that gets noticed online.
Coffee & Contracts is committed to helping clients grow their businesses and achieve their goals. It has a proven track record of success and is always looking for new ways to improve its services. The company is constantly innovating and expanding its offerings to keep up with the latest trends in the digital world.
It offers content marketing services to help realtors stand out from the competition. The experts will help agents write captivating captions, choose images that make them stand out, and create story templates that boost engagement.
Plus, they offer video scripts and customizable marketing guides to help realtors hit their target audience.
Pros
- Dedicated to customer service
- Offers a wide range of quality services
- Continuously innovating and expanding its offerings
- Provides all real estate tools and resources needed to succeed
4. Lab Coat Agents
Lab Coat Agents began in 2014 as a Facebook group for real estate agents, brokers, vendors, and others in the industry to share information and resources. The group quickly grew, and in 2015 it was incorporated as a company.
The agency’s mission is to provide an online community for real estate professionals to maximize lead generation and lead conversion through effective marketing strategies. The company provides a wide range of services, including lead generation, lead conversion, and online marketing.
It also offers a variety of resources, including an online forum, blog, and newsletter. It seeks to explore the science of real estate. The application of science to real estate marketing sets Lab Coat Agents apart from other agencies.
The company is headquartered in Los Angeles, California. It has a team of experienced professionals passionate about helping agents succeed. The company is constantly innovating and expanding its services to meet the needs of its clients.
They also committed in providing the best possible experience for its clients and customers. With its scientific approach to real estate marketing, you can be sure that you’re getting the best possible service.
Pros
- The company has a strong focus on science and data
- They offer a wide variety of services, making them a one-stop-shop for all your real estate marketing needs
- The company is constantly innovating and expanding its services
- Offers the latest trends and technologies
Cons
- The company is headquartered in Los Angeles, which may not be convenient for everyone
- Some of their services may be more expensive than those of other agencies
5) Wise Pelican
Wise Pelican is a web application that sends real estate postcards to potential clients. It also offers a wide range of automatic lead capture, drip campaigns, and email marketing. Each postcard is personalized with the recipient’s name, address, and photo.
The web app generates complete postcard mailings for agents in just a few clicks. It offers a wide range of postcard templates to choose from and the ability to upload your design. Realtors can also customize postcards with your branding, colors, and logo.
Wise Pelican also offers a proprietary mailing list builder, with features including:
- The ability to upload a mailing list in CSV format
- The ability to add/remove leads from the mailing list
- The ability to segment the mailing list by location, price range, or other criteria
- The ability to send test postcards to yourself or a colleague before sending them to the entire list
Real estate agents can easily create and manage their direct mail campaigns with these features. There’s no need to hire a separate company or use complicated software. Wise Pelican makes it easy to get started with direct mail marketing. Sign up for a free account and add your leads.
Then, choose a postcard template and start mailing.
Pros
- Easy to use
- No need to hire a separate company
- A wide range of postcard templates to choose from
- Segment mailing list by location, price range, or other criteria
Cons
- Limited design customization options
- Cannot send email campaigns
Conclusion
To reach a larger audience and generate more leads, real estate agents do not need to spend a lot of money and time using outdated marketing techniques. In today’s digital age, you must identify and employ the best marketing firm.
As you can see, there are numerous well-known and strong marketing companies for real estate agents. These applications, however, are only useful if you know how to use them. If you decide to invest in the applications, you may need a qualified team to run them.
